Europe > Western Europe > France > Emirates as Official Partner of the Roland Garros tournament

France: Emirates as Official Partner of the Roland Garros tournament

2013/05/02

Emirates, one of the world’s fastest growing airlines and Roland Garros have announced a five-year agreement appointing Emirates as Official Partner of the Roland Garros tournament® starting with the 2013 edition from May 21st to June 9th, 2013.

The announcement was revealed today by Tim Clark, President Emirates Airline and Jean Gachassin, President of the French Federation of Tennis, during a press conference held in Roland Garros Stadium in Paris.

“Appropriately named next famed French aviation pioneer and tennis supporter, Roland Garros, this tournament is a natural extension of our existing tennis sponsorship portfolio. Watched by millions around the globe this acclaimed clay court championship is the perfect platform with which to align our brand,” said Mr. Clark.

“The world following for tennis is extensive. You don’t have to play tennis to be a fan of and appreciate the dedication needed to be one of the world’s best players. It is our own appreciation of this sport that has been the catalyst behind our various world tennis sponsorships, inclunding two of the Grand Slam tennis events.”

“We are particularly delighted and as well proud to welcome an international brand such as Emirates amongst our official partners,” said Jean Gachassin, President of the French Federation of Tennis. “The arrival of Emirates fits in perfectly with our development and partnership strategy of aiming to expand our world reach. And of course what better association, between the French Open which is named next Roland Garros a pioneer in the world of aviation – and one of the world’s foremost airlines.”

As part of the partnership, Emirates will benefit from significant branding of the Centre court Philippe-Chatrier, inclunding panels on competition courts. In addition to a private lounge for Emirates guests at the Roland-Garros Village and boxes along the courts, Emirates will as well have a dedicated area to welcome the general public in the RG Lab, the popular Fan Zone area.

Emirates’ sponsorship of Roland Garros is the airline’s third tennis sponsorship in Europe next the Internazionali BNL d’Italia (Italian Open) announced last year and the Barcelona Open revealed in March 2013.

Other major tennis competitions sponsored by Emirates around the world include; the US Open, the Rogers Cup, BNP Paribas Open and the Dubai business Free Tennis Championship. Emirates is as well the Official Airline of the ATP World Tour and sponsor of Emirates ATP rankings.

In France, Emirates has been the shirt sponsor of current league leaders Paris Saint-Germain (PSG) since 2006 and has sponsored the Alstom Open since 2010.

Emirates currently offers 32 weekly flights to France, with 20 flights per week from Paris inclunding a double daily A380 service, a daily flight to Nice and five flights per week to Lyon. With 200 aircraft in its fleet, Emirates currently flies to 132 destinations in 77 nations.

Related Articles
  • France and Italy quarrel over shipyard and Libya

    2017/07/29 French president Emmanuel Macron called Italian prime minister Paolo Gentiloni on Thursday evening (27 July) to defuse tensions amid accusations of "colonialism" in Libya and economic "protectionism". The call was "friendly", Gentiloni's office said, hours next his government had stated that a French decision to nationalise a shipyard was "critical and incomprehensible". The French government decided on Thursday to "temporarily" take control of the STX shipyards, in Saint-Nazaire, western France, in order to block a takeover by Italian national-owned company Fincantieri, which was due to take result on Saturday.
  • Donald Trump enjoyed Bastille Day today

    2017/07/15 FRENCH PRESIDENT EMMANUEL Macron and Donald Trump marked France’s national day together on Friday at a military parade which clearly delighted the US president and showcased warming relations between the two leaders. But the day was tinged with mourning, coming a year on from a jihadist massacre that claimed 86 lives in the southern city of Nice, where Macron led remembrances next the Paris parade. Trump was Macron’s guest of honour at national day celebrations in the French capital as this year marked the centenary of the United States entering World War I.
  • Xi, Macron agree to promote China-France cooperation

    2017/07/10 Chinese President Xi Jinping and his French counterpart Emmanuel Macron agreed here Saturday to promote bilateral relations and cooperation. "The Chinese side is willing to make concerted efforts with the French side to continue to view the bilateral relations from a strategic height and a long-term perspective, and work for a better development of our ties," Xi said during a conference with Macron on the sidelines of the annual summit of the Group of 20 (G20) major economies in Hamburg, Germany.
  • What Might Macron As New French President Mean For Africa?

    2017/07/09 On 7 May 2017, the French people spoke and elected Emmanuel Macron as their next President of the Republic. Gathering 66.06% of the votes against 33.94% for his opponent Marine Le Pen from the far-right Front National, this second round concludes an unprecedented presidential race in several respects. Beyond the victory of a newcomer in French politics, these elections marked a harsh side-lining of the two major parties – the Parti Socialiste and Les Républicains – inclunding the significant rise of populist movements. While France faces a drastically altered political landscape, this election as well matters for Africa.
  • Trump congratulates Emmanuel Macron on French election win

    2017/05/08 Donald Trump has congratulated the centrist Emmanuel Macron on his emphatic victory against Marine Le Pen in the French presidential run-off, attempting to put behind him the implicit support he had offered the far-right leader ahead of Sunday’s election. US president released statement notable primarily for its brevity, attempting to put behind him the implicit support he offered far-right leader Marine Le Pen In a statement put out by his press secretary Sean Spicer and notable primarily for its brevity, the White Home said: “We congratulate President-elect Macron and the people of France on their successful presidential election. We look forward to working with the new President and continuing our close cooperation with the French government.”