Company in Casablanca

  • Africa: Expanded Engagement for Caterpillar - Boosting Sales & Alleviating Poverty

    BOTSWANA, 2017/07/16 A strong signal of growing business engagement with Africa by large U.S. corporations was the announcement last September by Caterpillar CEO Doug Oberhelman of plans to invest over $1 billion in Africa over the next five years. Caterpillar is not a new-comer, having begun doing business on the continent in 1926. At last month's U.S.-Africa Business Summit in Washington, DC, David Picard, Caterpillar's regional manager for Africa and the Middle East, described some of the steps that have been taken since last year's announcement. He as well talked about the challenges and opportunities he sees, inclunding Nigeria, where the company has operated since 1948. He was interviewed by AllAfrica's Noluthando Crockett-Ntonga and Ladi Olorunyomi from Premium Times in Nigeria. The interview has been edited for clarity and length.
  • Philips is committed to significantly expanding its business footprint in Morocco

    NETHERLAND, 2014/05/30 Royal Philips, the global leader in lighting, today unveiled a stunning lighting makeover of the historic, Wilaya building in Casablanca, as part of its fifth consecutive pan-African Cairo to Cape Town roadshow Philips has installed its latest range of LED luminaires providing a palette of 16 million colours that can create an inspiring lighting show and highlight the Wilaya’s features as never before. The innovative LED lighting allows energy savings of up to 80% and has a lifetime of up to 100,000 hours compared to 12,000 hours with conventional lighting solution.